After a few years of slower starts and quiet releases, 2024 is shaping up to be a standout year for pop, with the genre making a roaring comeback.
Dubbed the “year of the pop girl,” artists like Taylor Swift, Olivia Rodrigo, Sabrina Carpenter, Chappell Roan, Gracie Abrams and Charli XCX are breathing new life into pop, delivering albums filled with raw lyrics, memorable melodies and a sense of connection that feels deeper than ever.
Leading this revival is Taylor Swift, whose latest release, “The Tortured Poets Department,” has captivated audiences with its lyrical depth and emotional resonance.
“Her music really speaks to people because it’s like she’s telling a story with each song and her lyrics are incomparable,” said senior Kathryn Montgomery.
“It’s not just about catchy beats; it’s like we’re reading a book where every song is a new chapter. People are hooked because they feel like they’re part of it.”
Olivia Rodrigo has also struck a chord by embracing vulnerability and maturity in her newest album, GUTS, where tracks like “love is embarrassing” and “teenage dream” offer unfiltered honesty. Her lyrics resonate deeply, particularly with young fans who see themselves reflected in her songs.
A vital force behind pop’s resurgence is TikTok, now a major hub for artists and fans alike.
Beyond dance trends, it’s where artists connect directly with their audience, with songs often going viral overnight. Phrases like “brat green” and “that’s that me espresso”—unknown to many just six months ago—are now part of the pop lexicon thanks to artists like Sabrina Carpenter and Charli XCX.
TikTok has amplified their reach, transforming tracks like Carpenter’s “Espresso” into cultural moments and drawing fans into a shared experience.
But this revival isn’t all social media glam.
Today’s pop artists are exploring themes of self-reflection, vulnerability, and mental health, creating a unique sense of intimacy with their listeners.
“The best thing about pop right now is that it feels raw,” said senior Kate Fukushima. “These artists aren’t afraid to get real, and it feels like they’re singing about things we all go through.”
With fresh voices like Chappell Roan and Gracie Abrams adding their unique perspectives, pop has never felt more diverse or relatable. Roan’s edgy, bold style pushes boundaries, while Abrams’ diary-like songs feel like secrets shared between friends.
If pop feels like it’s turned a new page, it’s because it has. With its mix of vulnerability and authenticity, pop in 2024 reflects the experiences of a generation navigating their own stories, creating a soundtrack that feels both intimate and universal.